Privacy policy

Privacy policy

1. General

This privacy and marketing policy describes how m punkt nu Sverige AB, 556871-8133, ("" "we") collects, discloses and stores your personal information.

1.1 The Privacy Policy applies when provides products and services related to purchase, service matters and other contact with such as, for example, visits on our website. The privacy policy also applies to the processing of personal data that is performed as long as you have an account at

2. When do we process your personal information

2.1 In order for you to visit our website, purchase our goods or services or contact us for service or information, we must collect and process personal information about you.

2.2 collects and processes personal information about you when you make a purchase on or contact our support and as long as you have an account at The information collected from you at purchase is required to enter into agreements with and to provide our services and offers to you. While you have an account at, we collect data such as purchase history and how you interact with our site, what offers you have been interested in by reading any of our newsletters or clicking our site.

3. What personal data do we process?

The personal information that collects and processes is:

* Name
* Address
* Phone number and e-mail
* Account Information
* IP address and information about your use of
* Information about which of our products or offers you have been interested in, how to interact with our newsletters and our website
* Information about your purchases

4. Why do we process information about you? processes your personal information for a variety of purposes. In essence, we treat your personal information for the following purposes:

* Comply with our obligations to you as a customer, such as execution of purchase, invoicing and providing support
* Provide general customer care and customer service, such as answering questions and correcting incorrect data
* Provide information and direct marketing, by email and through selected partners (ex Facebook and Google)
* Manage your customer relationship and provide our services
* Provide relevant information and custom offers in newsletters as well as on the web
* Improve our customer offering, such as development of services, products and features
* Follow applicable legislation, such as accounting laws.
* Manage your account
* Provide you with the opportunity to use account holdings benefits such as the ability to save favorites and wish lists

 The data can also provide basis for market and customer analyzes, market research, statistics, business tracking and business and method development related to the purchase of goods and services.

5. The legal grounds for our processing of your personal data

5.1 We base the processing of your personal data on a number of legal grounds. These are described in this section

5.2 We process your personal information in order to fulfill the agreement with you as a customer or as account holder, such as for making pre-orders, purchasing and handling order history. Based on this legal basis, we also treat data such as your purchases, your behavior on our website, your interaction with, and your interest in our offers and products in order to fulfill our commitment to providing you with relevant offers.

5.3 Part of the processing of personal data we carry out is based on balancing of interests. This applies, for example,  the treatment of data we make to be able send you offers about our products and to make a limited segmentation of customers, such as based on total purchase sums. does not deal with sensitive personal data based on a balance of interest.

5.4 In some cases, may have a legal obligation to process your personal information. This applies, for example, to the processing of personal data we perform in order to meet the requirements of the Swedish Accounting Act.

6 How long do we save data about you?

6.1 Your personal information will only be stored as long as there is a need to save them to fulfill the purposes for which the data was collected in accordance with this Privacy Policy. may save the data longer if necessary to comply with legal requirements or to guard our legal interests, such as if there is a legal process going on.

6.2 saves information for account holders as long as the account holder chooses not to terminate his account.

6.3 For visitors without account, data is stored for up to 36 months

7. Who do we provide personal information to?

7.1 may disclose your information to third parties, such as partners and payment service providers.

7.2 Third party to whom we provide information to or otherwise provide information about a customer or account holder may use the information only for the purpose of selling and marketing our services and products.

7.3 Personal information may also be provided by if it is necessary to comply with applicable legal requirements or government requirements, to safeguard our legal interests or to detect, prevent or pay attention to fraud and other security or technical issues.

7.4 may transfer your personal data to countries outside the EU / EEA, if any of our suppliers or partners are located there. If personal data are transferred to any non-EU / EEA country, will take steps to ensure that personal data remain protected and also take the necessary steps to legally transfer personal data to non-EU / EEA countries.

8. is entitled to change the Privacy Policy at any time. We will notify you with reasonable notice, and if you do not accept the changes, you are entitled to terminate your account. You can terminate your account by contacting us or by closing the account through "My Pages".

9. Your rights

9.1 is responsible for processing your personal data in accordance with applicable legislation.

9.2 At your request or on its own initiative, will correct, anonymize, delete or supplement information that is found to be incorrect, incomplete or misleading.

9.3 You are entitled to request:

9.3.1 Access to your personal data. This means that you are entitled to request a registry outline of the processing we conduct regarding your personal data. You are also entitled to receive a copy of the personal data being processed. You are entitled, once a calendar year, by a written signed application, to receive a free trial of which personal data are registered about you.

9.3.2 Correction of your personal data. We will at your request correct the incorrect or incomplete information we process about you as quickly as possible.

9.3.3 Deletion of your personal data. This means that you are entitled to request that your personal data be removed if they are no longer necessary for the purpose for which they were collected. However, there may be legal requirements that we can not immediately delete your personal data in, for example, accounting and tax laws. We will then end the processing done for purposes other than complying with the legislation.

9.4 If you do not wish us to process your personal information for direct and customized marketing, you are always entitled to object to such treatment by sending an email to Once we have received your objection, we will cease processing your personal data for such marketing purposes. (Email and promotion via, for example, Facebook. Note that even after we stop marketing directly to you, you may see ads from us that are general.)

10. Cookies

When you visit our website, we use cookies, you will find more information about how we treat cookies in our cookie policy.